Everyone has heard of Christmas Island, but have you heard of Christmasland? The (fictional) island appears on this cartographic Christmas card from the 1930s. Christmasland: Captain Jolliman’s voyage of discovery in ye “Friendship” (see what they did there?) shows a route from Humdrum Drearyland, with its Workaday Coast, to Christmasland.
The island has many seasonal placenames such as Mistletoe Bay, the Forest of Greetings (the forest symbols being, appropriately enough, Christmas trees), Welcome City, Kiddies Country and the Coast of Old Friends. The River Gin and the River It combine to form Cocktail River (hurrah!) and there are various plays on words relating to place names, such as Port Wine, and the Sound of Bells. The captain’s route continues past Pudding Point, through the Financial Straits, amongst the Hangover Rocks and past Resolution Point to New Years Land.
Cartographical allegories like this have been produced for centuries. Maps along these lines illustrating the “land of love” or themes around courtship and marriage became popular in seventeenth century France, and soon spread to other European countries including England. Allegorical maps with a morally improving theme also appeared, illustrating the spiritual journey through life. In the eighteenth and early nineteenth century allegorical maps as games were also popular. Meanwhile, in the nineteenth century, the Christmas card was gaining in popularity, as outlined in this recent blog from the Bodleian’s John Johnson collection. But Christmasland, combining the two, may be a one off.
The card was donated to the Map Room recently, after it was spotted in the Oxfam shop in Chipping Norton by a Bodleian reader. Such ephemeral material often doesn’t survive so it was a welcome addition to the collection.
The card is printed inside with an address in Hillcrest Avenue, Pinner, then as now a pleasant road in an affluent commuter town on the outskirts of London. It is signed by hand, and dated Christmas 1936. There is also a quotation:
Hope shall brighten days to come
And memory gild the past
From a poem by the Irish writer Thomas Moore. These words, and a printed greeting with
Remembrance and kind thoughts for Christmas with good wishes for your happiness in the future
is something we need in the current difficult times. Happy Christmas!